Friday, 4 April 2008

APC Commits to Energy Efficiency in Singapore

APC, provider in integrated critical power and cooling services, announces the first Energy Efficient Solutions Center in its new 25,000 square feet premises at Techpoint, Ang Mo Kio in Singapore. This is a significant step towards its expansion and commitment to energy conservation, and contributing towards the national aim of promoting an energy efficient Singapore.

According to Gartner, energy costs will emerge as the second-highest operating cost (behind labor costs) in 70% of existing data center facilities worldwide by 2009. Improper planning of energy management, especially for data centers, can dramatically increase operation costs, decrease performance of the facility, as well as increasing the risk of downtime.

George Kong, ASEAN Vice President APC, said that they will look forward to bringing their expertise in building an energy efficient enterprise to companies in Southeast Asia through the Solutions Center. "We are providing the Solutions Center as a platform for companies to familiarize with advanced concepts in power and cooling management that will help them save energy costs by up to 30% and future-proof their hardware investments," Kong adds.

On the other hand, the larger space enables APC to build a Solutions Center, dedicated to increasing the awareness and adoption of energy efficient systems for IT infrastructures in both local and foreign companies, especially data centers that demand high energy consumption due to power and cooling needs.

According to IDC, over the next five years, the expense to power and cool the worldwide installed base of servers is projected to grow four times compared with the growth rate for new server spending. IDC expects server power and cooling costs to increase at an 11.2% CAGR to USD44.5 billion over the forecast period. This expense is equal to 70% of the overall new server spending in 2010.